i don't know what the sh!t is all about around the iPhone, it is a bad phone. it is way too expensive for it's features, does NOT have flash of any sort, and you can find better gadgets at lower prices which do 5x what iPhone might do.
imo, DroidX kicks it's ass, i want one, but i don't live in the US, and no mobile service provider has it here. oh and i agree with Andy, the contract will be insane, so if you only buy it to look hip, then get ready to pay a lot every month for 2 years from now mate...